Professional Accreditation

Shank Public Relations Counselors believes in supporting accreditation in public relations by the Public Relations Society of America (PRSA).

To earn the APR designation a public relations professional must have been in the public relations business for five years.

Accreditation indicates that a professional has exhibited an exemplary standard of character and a general fitness for the profession; having demonstrated a high level of competence in the practice of public relations over the prescribed period of time; having successfully passed the written and oral examination required and having evidenced a real interest in the development and growth of the public relations profession.